Become a RumX critic partner

Free. Independent. Your reviews, your readers.

39 independent critics
4,900 published reviews
24 rums with critic consensus
Why partner with RumX

Three things you get on day one

Your own profile page

Bio, tagline, social links, and a curated gallery of every rum you have reviewed on RumX.

Traffic back to your blog

Every rum on RumX that cites your review links to your post with a followable link. Your SEO is ours too.

Free embeddable widget

Add live RumX community ratings to your blog posts with a drop-in code snippet. No API key, no maintenance.

How it works

From email to live profile in about a week

Apply by email

Send us your blog or channel URL and a sample review you're proud of. No forms, no questionnaires.

Quick editorial review

We read your recent reviews, check the fit with our network, and reply within a few days with a yes, a no, or a quick question.

Your profile goes live

We create your profile page, backfill your past reviews into our catalog, and every new review you publish links back with follow links.

Meet the network

You'd be in good company

A snapshot of critics already publishing through RumX. Active, independent, writing in four languages.

Who we're looking for

  • An active blog or channel publishing rum reviews for 6+ months.
  • Independent voice — you set your own scores, we don't pay for placement.
  • A consistent scoring system readers can compare across reviews.
  • Publishing in English, German, French, or another language we can support.

Not a fit (for now)

  • Brand-sponsored review sites where the scoring isn't independent.
  • Single-review blogs with no recent publishing cadence.
  • Content built primarily on AI-generated tasting notes.
Frequently asked

Common questions from applicants

Does it cost anything?

No. Partnering is free, forever. RumX monetises through its app and marketplace, not partner fees.

Do you rewrite my reviews?

Never. We cite your score and quote a short snippet (under 200 characters) with a link to the full article on your site. You keep full copyright.

How do you backfill my past reviews?

Once you're accepted, we scan your archive, match each review to the correct rum in our database, and pull the score, short quote, and link. Takes a few days and happens once, after that it's continuous.

What if I stop publishing?

Your profile stays live with your existing reviews. If you ever want it removed, one email takes it offline within 24 hours.

How much traffic can I expect?

Varies by how often your reviews are cited on consensus picks and PDPs. Partners with 100+ reviews typically see a few hundred monthly referral visits. We don't make promises we can't verify.

Ready?

Send us one email and let's talk

We read every application personally. Expect a reply within a few working days.